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Marketing Automation Specialist

Bangalore, India | Marketing

At JFrog, we’re reinventing DevOps to help the world’s greatest companies innovate -- and we want you along for the ride. This is a special place with a unique combination of brilliance, spirit and just all-around great people. Here, if you’re willing to do more, your career can take off. And since software plays a central role in everyone’s lives, you’ll be part of an important mission. Thousands of customers, including 75% of the Fortune 100, trust JFrog to manage, accelerate, and secure their software delivery from code to production -- a concept we call “liquid software.” Wouldn't it be amazing if you could join us in our journey?

JFrog is seeking a Marketing Automation Specialist to orchestrate closed loop technical processes and automation that support our EMEA/APAC/Global Demand Generation and SDR Teams. This role reports directly to the (global) Director of Marketing Operations.

Responsibilities:

  • Build, execute, and maintain Demand Gen campaigns and marketing automation workflows (emails, landing pages, forms).
  • Set up, testing, execution and reporting on Marketo-based campaigns for lead management, lead nurturing, lead scoring and lead routing.
  • Define and report on campaign performance.
  • Create nurture campaign flows.
  • Make recommendations for improvements and optimization of content, mix, frequency, etc. to exceed MQL generation and revenue goals.
  • Data management including database segmentation, lead list management/upload.
  • Partner with the Demand Gen, Field Marketing and other teams to coordinate, launch, and measure sales & marketing campaigns.

Desired Skills and Experience:

  • 1-3 years of current Marketo and Salesforce preferred (Marketo ‘power user’).
  • Marketo certification or agency experience preferable
  • Database management and optimization within a growing B2B organization
  • Ability to work independently with minimal supervision
  • Flexible and adaptable while working to meet deadlines with close attention to detail
  • Collaborative, team player, with experience working in global teams
  • Excellent communication skills

Apply Here