PPC Expert

Netanya/Tel Aviv, Israel | Marketing

At JFrog, we’re reinventing DevOps to help the world’s greatest companies innovate -- and we want you along for the ride. This is a special place with a unique combination of brilliance, spirit and just all-around great people. Here, if you’re willing to do more, your career can take off. And since software plays a central role in everyone’s lives, you’ll be part of an important mission. Thousands of customers, including 75% of the Fortune 100, trust JFrog to manage, accelerate, and secure their software delivery from code to production -- a concept we call “liquid software.” Wouldn't it be amazing if you could join us in our journey?

As a PPC Expert in JFrog you will...  
  • Own, develop and execute global high-scale paid media campaigns in Google AdWords, Facebook, LinkedIn, Twitter and other platforms as required
  • Manage, review, Optimize and daily analyze paid campaigns to achieve campaign goals
  • Develop and execute A/B testing programs to improve campaign performance through optimization of bids, device, audience segments, geo and demo targets, creative, etc.
  • Use measurement, tracking, and management platforms to produce analytical insights and manage day-to-day Paid Social and Paid Media operations
  • Maintain and monitor keyword bids, daily and monthly account budget caps, impression, share, quality score and other important account metrics
  • Provide creative copy suggestions and brief
  • Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting and display network
  • Keep pace with PPC industry trends and developments
  • Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance
  • Initiate creation of and manage segmented audiences for remarketing/retargeting campaigns
  • Stay in sync with the company product roadmap and business goals for creating new campaigns and/or update existing ones
  • Work closely with the SEO team for joint research of new potential keywords
  • Provide oversight and work closely with the other team members to meet the Marketing team goals
To be a PPC Expert in JFrog you need…
  • 3+ years’ experience in Search Engine Marketing (SEM) and PPC in general. B2B experience - An advantage 
  • Experience working with popular PPC ad platforms (Google AdWords, Facebook ads, Twitter etc.)
  • Experience in running campaigns in EMEA/APAC - A big Advantage
  • Proficiency in MS Excel
  • Experience with Google Analytics and any other relevant digital marketing tools such as: Google Tag Manager, SEMRush, etc.
  • Proficiency in managing moderate to large scale PPC accounts in a variety of different verticals
  • Passion for paid/digital Marketing
  • Attention to details and the ability to effectively multi-task in a deadline-driven atmosphere
  • Excellent written and verbal communication skills
  • Excellent analytical, organizational, project management and time management skills
  • AdWords / Bing certification a plus
  • German-English or French-English speaker preferred      
  • Minimum BA degree preferred

Apply Here