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Senior Web Analytics Manager

Sunnyvale, US | Marketing

At JFrog, we’re reinventing DevOps to help the world’s greatest companies innovate -- and we want you along for the ride. This is a special place with a unique combination of brilliance, spirit and just all-around great people. Here, if you’re willing to do more, your career can take off. And since software plays a central role in everyone’s lives, you’ll be part of an important mission. Thousands of customers, including the majority of the Fortune 100, trust JFrog to manage, accelerate, and secure their software delivery from code to production -- a concept we call “liquid software.” Wouldn't it be amazing if you could join us in our journey?

We are looking for a Senior Web Analytics Manager to join our Marketing team. As a Senior Web Analytics Manager, you will be expected to be the main point of contact for all Web Analytics needs. You will be responsible as the primary account manager for our web analytics tools, including our tag management system, as well as analyzing results and creating dashboards that will be accessible to a cross functional global organization. We are looking for the right person that can work within a fast-paced environment and who is excited to take our digital experiences to the next level.

As a Senior Web Analytics Manager in JFrog you will...

  • Define best practice approaches for analyzing online user behavior, configuring web analytics, and interpreting data for traffic, engagement and conversion optimization.
  • Perform all duties of an analytics tool administrator including creating/managing account access, all-site tagging and configurations, audits, monitoring, custom dashboards, and user training as requested.
  • Run and improve regularly-scheduled & ad hoc web analytics reports that contribute to meaningful analysis and actionable insights.
  • Convert business requirements into a tagging plan that outlines the events, conversions, and interactions to track.
  • Ensure data quality and integrity for key audiences within Marketing, Sales and other internal organizations.
  • Think forward to how we can better capture, store and use web data to grow our business; bonus to candidates who understand how to set-up/use a data lake for web analytics and data science.
  • Develop comprehensive website tagging & tracking data capture strategies including custom analytics such as JavaScript to create events and triggers in Google Tag Manager while testing all tags, triggers, and variables thoroughly before deploying them to your live website.

To be a Senior Web Analytics Manager in JFrog you need...

  • 5-7 years experience with measuring web traffic, web users, website growth, organic traffic, and paid traffic, with reporting at the daily, weekly, quarterly and executive levels.
  • Must have 3-4 years experience in tag and pixel tracking, and Google tag manager set-up.
  • Proficient in managing enterprise-class web analytics platforms (e.g. GA4, Adobe Analytics/Omniture, WebTrends, BrightEdge); expertise with UA to GA4 migration highly valuable.
  • Proficiency developing custom reports, advanced segments, and complex goals, and interpreting and presenting findings.
  • Hands-on experience in implementing clicks tags, conversion tags / pixels & campaign tracking URLs, URL query parameter, UTM parameter tracking methods, and troubleshooting site analytics reporting issues.
  • Strong critical thinking skills and a proactive approach to identifying opportunities for optimization and improvement.
  • Excellent communication skills and the ability to convey complex technical concepts to non-technical stakeholders.

WHAT JFROG CAN OFFER…

  • At JFrog, base salary is only one component of our compensation package.
  • This position has a base salary range between $170,000 to $185,000.  Base salary will be based on your skills, qualifications, experience and location.
  • This position also includes an equity package of restricted stock units (RSU).  In addition, JFrog employees are eligible to participate in our Employee Stock Purchase Plan.
  • JFrog provides employees comprehensive benefits including medical, dental, vision, retirement, wellness and much more!
  • JFrog embraces hybrid work: 3 days in office / 2 days remote.

JFrog is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status or any other category protected by law.

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