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Director of Product Marketing, Partnerships and Industries

Seattle, US | Marketing

At JFrog, we’re reinventing DevOps to help the world’s greatest companies innovate -- and we want you along for the ride. This is a special place with a unique combination of brilliance, spirit and just all-around great people. Here, if you’re willing to do more, your career can take off. And since software plays a central role in everyone’s lives, you’ll be part of an important mission. Thousands of customers, including the majority of the Fortune 100, trust JFrog to manage, accelerate, and secure their software delivery from code to production -- a concept we call “liquid software.” Wouldn't it be amazing if you could join us in our journey?

We are looking for a Director of Product Marketing for Partnerships and Industry Verticals with ability to translate the combined value of JFrog and our partners into compelling business outcomes. You will be responsible for helping execute the GTM strategy for the JFrog Cloud, Channel, and Technology partnerships as well as Industry Verticals.

As a Director of Product Marketing, Partnerships and Industries in JFrog you will...

  • Develop joint positioning and messaging platforms for strategic partnerships, focusing on the combined value proposition for key industry verticals, cloud hyperscalers (AWS, Azure, GCP), technology integrations, and channel programs.
  • Lead the GTM strategy and execution for partner launches, including joint solutions, marketplace availability, and significant channel program updates.
  • Work closely with Business Development, Product Management, and Sales to understand partner-driven technical capabilities and translate them into joint business benefits and quantifiable value for customers.
  • Create partner-facing and customer-facing assets and collateral to highlight the benefits of JFrog solutions through partners, including joint solution briefs, partner sales playbooks, channel enablement decks, customer case studies, and marketplace content.
  • Drive partner enablement programs by developing training and positioning content for partner sales teams and internal JFrog teams to articulate the value of our ecosystem.
  • Develop and maintain competitive positioning for partner solutions vs. competitors and ensure the global field organization is prepared to address joint competitive objections.
  • Own the Cloud Alliance narrative, ensuring JFrog's cloud provider partnerships are positioned effectively across all content, and driving partner success in cloud marketplaces.
  • Define and execute the specific PMM plan for key industry verticals (e.g., PubSec, Financial Services, Healthcare, Manufacturing) by leveraging strategic partnerships to tell a relevant, tailored solution story.
  • Bring your humor and perspective to a team of great people who really care.

To be a Director of Product Marketing, Partnerships and Industries in JFrog you need...

  • 8+ years of product marketing, strategic alliances, consulting, or similar field, with 5+ years in team management.
  • 3+ years of specific experience in Partner, Cloud, or Ecosystem Product Marketing preferred.
  • Deep understanding of the software lifecycle, DevOps, or cloud-native technologies preferred.
  • Proven track-record of successful interaction with Cloud Hyperscalers (e.g., AWS, Azure, GCP), Channel Partners, Technology Partners, and internal cross-functional organizations (Sales, Business Development).
  • Excellent people and management skills to interact with staff, colleagues, cross-functional teams, and third parties.
  • Willing to travel ~10%.
  • Bay Area, Seattle and Atlanta candidates greatly preferred.

WHAT JFROG CAN OFFER…

  • At JFrog, base salary is only one component of our compensation package.
  • This position has a base salary range between $290,000 to $310,000.  Base salary will be based on your skills, qualifications, experience and location.
  • This position also includes an equity package of restricted stock units (RSU).  In addition, JFrog employees are eligible to participate in our Employee Stock Purchase Plan.
  • JFrog provides employees comprehensive benefits including medical, dental, vision, retirement, wellness and much more!
  • JFrog embraces hybrid work: 3 days in office / 2 days remote.

JFrog is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status or any other category protected by law.

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